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Platform-verified metrics · baseline captured July 20, 2026
Tobie Smile is a dynamic content creator and inclusion advocate who inspires audiences through authentic, creative, and positive lifestyle content. His short-form videos share everyday adventures, fashion, humor, and his signature Toby Chip Starbucks drink.
Tobie Smile is a multi-platform content creator and inclusion advocate with a growing community known as the Babeacinos. His work centers on authenticity, positivity, and representation, combining lifestyle storytelling, Starbucks adventures, fashion, entertainment, and disability visibility. Tobie creates highly relatable short-form content, builds genuine audience connections, and naturally integrates brands that share his values. His goal is to create a digital space where authenticity, positivity, and inclusion are lived experiences—not just words.
1.5MFollowers
3.1MVideo views · 7 days
154.5KProfile views · 7 days
132.5KShares · 7 days
21,776Followers
3.29MViews · 30 days
915KAccounts reached · 30 days
441,682Interactions · 30 days
5,104Followers
1.36MViews · 30 days
700KAccounts reached · 30 days
381,168Interactions · 30 days
21,331Subscribers
64,020Views · 28 days
386.4hWatch time · 28 days
19,272Unique viewers · 28 days
TikTok’s audience is 66% male. The UK, US, Canada, and Australia lead viewer locations.
Genuine content rooted in real experiences.
Joyful storytelling that inspires and uplifts.
Representation and advocacy for every identity.
Meaningful connections with the Babeacinos.
Authentic videos, posts, and stories woven naturally into Tobie’s everyday content.
Long-term partnerships with regular, exclusive content and genuine advocacy.
Launches, appearances, live coverage, and behind-the-scenes storytelling.
Accessibility and representation guidance for products, services, and campaigns.
Packages are tailored to each project’s goals, scope, usage rights, and budget.
For editorial use and approved coverage. Credit: Tobie Smile.
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